The Hilton Key Largo Resort is a six-year-old Hilton Worldwide hotel that has earned high esteem and is a highly rated resort for vacationers on many travel websites . As one of Hilton Worldwide's eleven successful brands, Hilton Hotels & Resorts is considered an ongoing "innovative and forward-thinking global hospitality leader" (www.hiltonworldwide.com). This brand expands to 550 hotels and resorts in approximately 80 countries. At our Hilton, we turn to the Hilton HHonors program, a loyalty program where its members have the opportunity to earn points and airline miles for their stays in over 4,000 hotels in 90 countries, as well as receive many other complementary privileges. This report covers the basic company profile, which outlines what the Hilton Key Largo location has to offer in the resort and surrounding area. For the Balanced Scorecard section I created a table that includes a strategic plan and management system to align our business activities with the mission and vision of the Hilton Worldwide brands, develop strategies to improve internal and external communications for our location and methods to monitor performance over the next year. The graph will be organized into a strategic map to allow users to have visual ideas of where the perspective planes connect. Subsequently, as you will see from the attached document for the 2013 Operating Budget, the hotel has overall revenues in excess of $105,000,000 and a net operating profit of approximately $45,500,000 as of this year. Along with the P&L statement, other revenue generating departments will be discussed in depth with estimated expenses and revenues displayed and finished with a local comp assessment......halfway through the document......and an integral part of our philosophy operational,” commented Dieter Huckestein, president of the hotel division of Hilton Hotels Corporation. “It is embraced across all of our brands system-wide and motivates team members to achieve higher levels of performance while keeping everyone focused on results” (bscol .com).THE HILTON HOTELS VISION: Fill the earth with the light and warmth of hospitality HILTON HOTELS MISSION:To be the leading global hospitality company, the first choice of guests, team members and owners alikeOUR VALUES :HOSPITALITY We are passionate about providing exceptional guest experiences INTEGRITY We always do the right thing LEADERSHIP We are leaders in our industry in our communities TEAMWORK We work as a team in everything we do OWNERSHIP We own our actions and decisions NOW We operate with a sense of urgency and discipline