A startup is an entrepreneurial venture that is typically a newly emerged, rapidly growing business that aims to meet a market need by developing or offering an innovative and extraordinary product, process or service . We say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an Original Essay Social media for startups is indispensable. Growing your social media presence goes hand in hand with growing your business. India has been very active in creating a healthy startup ecosystem and the number of startups is increasing year by year. Beginning musicians fill their shows with friends, and many entrepreneurs' first customers are parents. Invite every Facebook friend and friend of a friend to like your page. Many people are willing to do a little free press for someone they know personally. All you have to do is ask. By recruiting your inner circle to serve as your core fan base, you can build your presence on positive buzz. Pay special attention to anyone you or your colleagues know who acts as a trend-setter. People with a large number of followers on Instagram and Twitter can be very useful for any startup. Social media is a great way to create buzz and connect with your users in a personal way. Because it's free and open to everyone, instead of investing money like you would with traditional advertising, you have to invest time in making connections. This is easier to do if you increase your social media presence alongside your startup. A real word that has an incredible weight in the success of a product called "Marketing". Traditional marketing was done by Social Media Marketing. 72% of founders are under 35, making it an unprecedented pool of young people. Startups have been the flavor of the season for the last few years for Indian markets. India currently has 1.3 billion people, which is 17% of the world's population, offering a huge market for a product. Today, India has tied with the UK, at 3rd place with 4% each of the 197 unicorns in the world with 10 unicorn startups, valued at over $1 billion. Please note: this is just an example. Get a custom article now from our expert writers. Get a Custom Essay The Indian government has introduced over 50 startup programs in the last few years. Each startup program aims to boost the Indian startup ecosystem. These startup programs were introduced over a period of time and many of them were introduced before the launch of the Startup India plan. But most startups are either unaware of these different schemes or don't have a clear idea of ​​how to avail them. Policies like Startup India, Make in India, Atal Innovation Mission (AIM), Jan Dhan-Aadhaar-Mobile, Digital India are some of the initiatives started by the government.