Understand the culture and values ​​of a country or be familiar with the presentation of business manners and customs. Social structure is probably the most important of all. The social structure or social statutes of Germany are practically similar to those of other countries. Germany's social structure includes four social classes, upper, middle, working and lower (Satterlee, 2014). For example, McDonald's in Germany must hire a mix of social classes, a diverse group of international students, interns, or a multicultural employee, trained in international business (Luyken, 2015). Although a McDonald's retailer in Germany does not have to campaign for skilled workers in this type of restaurant chain because almost half of foreign students come from other European countries, with Russian being the most common European nationality (Luyken, 2015). Furthermore, compared to Germany, the United States must however campaign for skilled workers, if necessary to translate for foreign students due to the centralized or parliamentary form of government practiced in most democratic nations (Milakovich & Gordon,