Nor did I fully understand the sad reality of how race and culture sometimes coexist. Barbie herself has established a kind of cultural barrier, where race, beauty and culture are intertwined. Its impact on culture is profound and has had influence in many areas of existence. Why was it important for me to choose black Barbie? Was it culturally correct to do so? The premise of this article is to investigate whether Barbie, the inanimate object that everyone adores, contributes to the social segregation of our