The American people had saved the entire war period and now it was time to have fun. Even though the red alert was relevant, America still tried to fight it and this was extreme consumerism. It wasn't everyone's fault, but the increase in advertising during that time had a major impact on society. The contemporary show, Mad Men, shows the lives of men in advertising in the 1950s and everything that came with it. Women and youth of the time were the biggest spenders of the time with the sale of over twenty-five million appliances and nine billion dollars spent annually on consumer goods and entertainment respectively (Mindtap, 13.1). The real estate boom was complementary to the amount of economic growth that occurred in post-war America. So many consumer goods were purchased mostly because of all the new homes being built and the huge amount of new families that were a result of peacetime