The creation of the Internet has created a new way of life for the world we live in. The Internet defies time and space and helps make communication easier and extremely fast, it also helps create networks and connect people from all over the world, making the global implications of the Internet absolutely fascinating. Thanks to this new wave of technology, people all over the world are able to communicate and do business with each other on a completely different level. This essay will attempt to analyze the global media market that the Internet has created by researching the history of the Internet, its move to a global position, and the global applications it offers. History of the Internet To understand the current global Internet market, one must first understand how the Internet was built. The Internet initially began as APARNET in the 1960s, it was established by the Advanced Research Projects Agency (ARPA) in September 1969. ARPA created the ARPANET as a way to mobilize research sources in order to build technological military superiority over the rest of the world . Soviet Union. The original goal was to create an interactive computer network, after this was successful. Scientists wanted to find a way to connect to other computers; this created the new concept of “network of networks” (Castells, 2001: p. 11). In 1975 ARPANET was transformed by the Defense Communication Agency to secure connections between different military branches, which became known as MILNET. ARPANET then turned to search factors and was renamed the Internet, and in the 1980s the Department of Defense wanted to commercialize the Internet and finance computer manufacturers there. In the 1990s most computers had a network... half the paper... world, as its speed is almost instantaneous, defies time and space, and is not limited by distance and geography. With the use of email and social networking sites people are able to communicate and share different forms of media around the world. The Internet has created a flow of internationalism and has helped facilitate globalization, allowing media companies to complement and compete internationally, thus creating a global media market. Works Cited Bakardjieva, M., (2005) Internet Society. London: Sage.Castells, M., (2001) Internet Galaxy. Oxford: OUP.Hassan, R and Thomas, J., (2006), The New Media Theory Reader, Berkshire: Open University Press.Lievrouw, L. and Livingstone, S. (2005) Handbook of New Media, student edition. London: Sage.Sleven, J., (2000), Internet and Society.Cambridge:Polity.
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