The company I chose for the project is the Disney Corporation. I chose the Walt Disney Company because it is one of the largest companies I know and one of the most successful companies in the world. People come to America from Asia, Europe and everywhere else just to visit Disney. The beginning of what is now a national company dates back to 1923, when brothers Roy and Walt Disney (ages 30 and 22) opened the Disney Brothers Studio in a windowless office. They started with a couple thousand dollars (mostly borrowed), a second-hand camera, and little else. Their goal was modest: to make animated films. Almost as soon as the studio became their studio, Walt and Roy began making their first film series called: Alice's Wonderland. Although the brothers didn't make much money the first year, they remained hopeful, and Walt told his father, with his typical optimism, that he would "make the Disney name famous throughout the world." At first Walt produced much of the company's animation, but he soon realized that there were other artists more talented than him. He then dedicated himself to directing the animators hired by the studio. While Walt focused on the creative side of the company, Roy handled all financial elements; trying to keep Walt - who hardly cared about money - within a budget. In 1940, two animated films made less money than they cost to make. Refusing to fire any of about 1,000 employees, the small business that had been renamed Walt Disney Productions, became a public company by selling its shares to the public. In 1952, WED Enterprises was founded and began work on Walt's latest idea: a theme park called Disneyland. The opening of Disneyland on July 17, 1955 was less than p...... middle of paper ...... continued to grow and prosper. People coming here from out of state, people coming here from out of country, and the growth of the economy all contribute to making Disney so profitable. One of the other major factors that could help make Disney even bigger or knock it off its pedestal in the clouds is the ability to keep up with technology. In conclusion, Disney has worked hard to get to where it is today. I think Disney will continue to grow. But what happens to Disney all depends on the economy and technological advancements in the world. Bibliography: Taylor, Pamela. Lakeland, Florida. 18/05/2010. Speech."Yahoo Finance." http://finance.yahoo.com/. Yahoo!, daily newspaper. Network. May 27, 2010.Bodden, Valerie. The history of Disney. Mankato, MN: Creative Education, 2009. 3-16. Print."Ask.com." www.ask.com. Np, daily. Network. May 20 2010.
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