Global Communication Case AnalysisActivity A: Problem/Opportunity StatementInstructions for Activity A: In the Response row, write the problem/opportunity statements for the scenario for each of the members of the team.Response to task A: Global Communications can find a way to increase shareholder value, reduce costs, and improve profitability by making appropriate organizational adjustments. To continue to lead the industry, Global Communications must develop a new strategic plan that focuses on all people who have a stake in the company, including shareholders and employees. Global Communications can partner with the satellite company, expand into the global market, and increase profits while retaining employees. Global Communications will aggressively implement growth plans, international exposure and technologically advanced services and products. Global Communications will be poised to become an industry leader. Global Communications must find a way to increase profitability through innovations to remain viable while staying true to stakeholders and employees. Global Communications can find a way to increase productivity and economic stability by making appropriate business technological adjustments that will reduce the chances of layoffs and increase employee benefits. Generic Benchmarking: The purpose of generic benchmarking is to identify potential solutions to the problem statements defined in Activity A. You will do this by looking at how companies in other industries have addressed similar issues. Activity B1: Generic Benchmarking: TopicsInstructions for Activity B1: In the Answer line , identify the topics for which you need information to identify potential solutions to the problems identified in Activity A. In the Answer line, list three to five topics that you will research in peer-reviewed journals, on websites, and in popular publications such as magazines and newspapers. In the Response line, provide justification for each argument. Answer to Activity B1: Topic 1: Consumer Trust Understanding what the consumer wants is a critical skill needed to differentiate exceptional companies from mainstream companies. Some of the challenges encountered in the market are that the market is “too competitive”. They are finding that many services that were once provided by telecom companies are now provided by other companies like Cable. The companies that are making stability so difficult for global communication are the cable companies. These companies are not only specializing in cable, but are starting to provide other services that provide complete solutions related to computers, televisions, and telephone services which allows them to enter a larger market with these technological advancements. In Global Communication we want to achieve compatibility with these companies, Global Communication must make progress in its technology.
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