Gap Analysis: Global Communications Global Communications is a company that was losing value and competitiveness in the market. In an attempt to save itself, the management team devised a plan to reduce operating costs by 40% and increase product offerings to its customers. This plan involved outsourcing some of the call center workforce to India and Ireland. The employees who were to be outsourced were members of the Technology Workers Union. Faced with the labor outsourcing plan, the union vehemently opposed the plan which sparked conflict between the union and Global Communications' management team. There were a number of things that could have been done to minimize the impact of the new strategic plan such as maintaining better communication, managing risk, planning for contingencies and being more skilled at negotiating conflicts. It is also noted that the ideological difference between the two sides made it very difficult to find an amicable solution that would benefit both sides equally. Situation Analysis Identification of Problems and Opportunities In putting together the new strategic plan, the Global Communications management team did not analyze the complete situation and failed to take into account key areas of concern.