Topic > Global Communications - 1514

Problem Solution: Global CommunicationsThe following is an analysis of the problems evident in the Global Communications scenario. Global Communications' management team is weak in many areas, including internal communication, critical thinking, and problem-solving skills. The lack of effective communication could easily be seen as the cause of the recent call for immediate action to be taken due to the drop in stock value. If there had been better communication within the company, this drop in share price could have been predicted and addressed appropriately instead of being forced to make drastic last minute decisions. Low employee morale and negative publicity experienced are due to a lack of communication with a key stakeholder. The union has made sacrifices, including reducing the size of the benefits package on behalf of its workers to help financially support Global Communications. In return, they were not informed of further actions to withhold profits and were completely ignored when requesting negotiations. These issues have been considered in this article [Use the active voice unless you have a very good reason for choosing the passive voice. While both are grammatically correct, active verbs are usually more effective because they are simpler and more direct.] as well as other sources for developing an optimal solution, alternative solutions, and an action plan. Situation Analysis Identifying Problems and Opportunities Global communication problems arise from their lack of effective communication, decisions made that affected a major group within their stakeholders, and the competitiveness [check spelling] of the current market. The first major event that started these problems is the decline in stock prices. Competition has increased and the technology needed to keep pace has not been adequately addressed. Once the stock hit an all-time low, board members were under enormous pressure to immediately develop and execute an action plan. The second major cause of Global Communications' current problems is the decision not to include the Union in the proposed changes. The Union has recently made sacrifices for the financial losses suffered by the company. The Global Communications union, not appreciating the efforts, faced a lack of involvement in the development of the long-term action plan. There was yet another important decision that caused the current dilemma. The decision to refuse to compromise or even adequately address the union's concerns will have many negative long-term effects.