Nike Cash Flow Statement AnalysisINTRODUCTIONIn this research, I will analyze the cash flow statement of this company and some other parts of this company that help us better understand how it works. I will explain what its strengths and weaknesses are and also who its direct competitors are. Additionally, I will describe the company and its management. I will explain where this company comes from and how this brand has become so famous all over the world in a short period of time. First of all, Nike is an American company specializing in sportswear such as shoes or clothes, but also in all sports equipment. Bill Bowerman and Phil Knight were the founders of the company. Bill was an athletic trainer at a famous university called "Oregon" while Phil was an accounting student and ran in his free time, in the 1970s. During a trip to Japan, they found a great sports shoe with a new design and really cheap. They decided to import their item to the United States. At that time, in 1966, this brand was known as Blue Ribbon Sports. The two founders spread their brand by advertising everywhere, which was difficult because Adidas, at that time, was the market leader. In 1967, Jeff Johnson merged with Bill and Phil. Jeff Johnson was already present in the sports market and knew many people in the sports world. They opened the first store in California, which was a great success and the brand was already very popular. In 1972 they decided to change the name of the brand to Nike, which derives from the Greek goddess of victory, capable of moving very quickly. Also, Carolyn Davidson, a design student at the University of Portland, made the simple Nike logo, which is really easy...... middle of paper ......that's the first six months of 2008, about $194.4 million was provided by certain investment activities. This figure is lower than the previous year, 2007, which amounted to $389.9 million in the same period of the year. The main reason for this decrease is due to the lower net maturities of short-term investments. In early 2008, Nike purchased approximately $4.8 million worth of common stock for $292.8 million. So far they have purchased about a $30 million stake for $1,426.9 million. The Nike company obtained a status in 2006, according to which it can buy up to 3 billion dollars of shares per year. But this figure can vary, depending on the debts and benefits incurred in the previous year. Finally, in 2007, Nike purchased more than 20% of UMBRO's outstanding shares in Great Britain, representing approximately $111.9 million..
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