Squidward, in “Naughty Nautical Neighbors”, ruins a fun game between Patrick and SpongeBob and manages to pit them against each other. Squidward's meddling makes him a somewhat devious and unpleasant character. He is a fun destroyer and this characterization remains throughout the episodes. Squidward's rude attitude is a reflection of his own discontent. Squidward works as a cashier at the Krusty Krab, but the life he dreams of involves luxuries he couldn't afford on his current salary. He is dissatisfied with his rudimentary career and lower-class life. His internal dilemma is most clearly exemplified in “Squillium Returns.” After leaving the Krusty Krab one night, Squidward sees Squillium Fancyson, Squidward's archenemy. Squillium Fancyson is famous and "made millions doing everything [Squidward] wished [he] could do," as Mr. Krabs says. Squidward is caught by surprise and frantically hides his Krusty Krab hat in a trash can because he doesn't want Squillium to know that he isn't as successful as him. Squidward is therefore portrayed as an individual concerned with appearance, he wants to be rich because it brings with it more prestige and class. Squidward is obsessed with the class and fame aspect of the American dream. So much so that Squidward lies to Squillium and says he owns a five-star restaurant. Squillium says he'll come see the Squidwards restaurant and bring his entourage to eat. Squidward panics because he doesn't own a five-star restaurant and feels like he "really needs to impress Squillium." Squidward possesses an obsession with rising class and prestige. He wants to impress others with wealth and power that he doesn't have. The show conveys this aspect of the American Dream as a pr...... middle of paper......submitting your review. As soon as SpongeBob feels he's done a great job, he says "Good, let's get back to work" and modestly returns to his station behind the grill. Krabs, on the other hand, changes the restaurant's name to "Crusty Sponge" and takes advantage of everyone's love for SpongeBob. While Squidward problematizes associations of class and fame with the American dream, Mr. Krabs views aspirations of financial gain as potentially immoral and undeserved. SpongeBob, however, creates a new kind of American dream, much like the dream described by Sandage. One where success is not a defining characteristic. Instead, SpongeBob presents the dream of working to please yourself and to please those you serve. SpongeBob is a passionate worker and enjoys his career, only hoping to improve the lives of his customers through his burger making skills.
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